Notre-Dame de Paris, the Experience: Are you ready to plunge into a virtual immersion?

  “Notre-Dame de Paris, the Experience”, will offer a virtual tour of the history of the beauty of this cathedral thanks to Histopad Augmented Reality technology. This collaboration with L’Oréal, Histovery and World Expo Dubai will allow you and visitors from all over the world to discover the behind the scenes of this iconic monument, … Read more

New Augmented Reality Technology debuts at 2019 US Open

    Car companies continue to develop technological advancements not only for the in-car experience, but beyond, allowing for new and existing fans to experience the innovation of the biggest automotive players. Mercedes-Benz USA announced an all-new Augmented Reality (AR) experience featuring 2017 U.S. Open champion and Mercedes-Benz Ambassador Sloane Stephens. The interactive project debuted … Read more

The science of shopping: digital innovations shaping the future of retail

Stroll the boutiques of Milan without leaving home, lay a bet by voice, try on a dozen frocks without taking your coat off… Technology will soon make all these possible