Berluti unveils first ad campaign. Headed since 2012 by LVMH’s CEO Bernard Arnault‘s son, Antoine Arnault, the luxury house of Berluti (founded in 1895 by Italian Alessandro Berluti) conquers new peaks with its first ad campaign. The first Berluti global advertising campaign features British actor Jeremy Irons and Pierre Casiraghi, “men from two different generations … Read more
‘DAMAC Towers by Paramount’ brings Hollywood Glamour to Middle East living and hospitality. Paramount Pictures has become synonymous with entertainment and above all creativity, and today the brand stands for more – adventure and escape. Now, in its 101st year, the global launch of ‘DAMAC Towers by Paramount’ in Dubai marks the company’s first venture … Read more
Ron Barceló celebrates 30 Years since the introduction of Ron Barceló Imperial with a Limited-Edition release of Ron Barceló Imperial Premium Blend 30 Aniversario. Aged in barrels made from selected cuts of white oak, these reserves, some from the prestigious Bordeaux house of Château d’Yquem, each with different grades of toasting, were blended to create … Read more
Nikolas Gleber-Friendly Fur: “The “New luxury” is living true values, being yourself” At this year’s Esxence Milano, 2LUXURY2 had the pleasure to meet Nikolas Gleber – creator of Friendly Fur, conceptionist at ENGEE, an innovative, creative artist, and a true passionate about perfumes, and luxury objects of green glamour. His work is devoted to eco-responsibility, luxury … Read more
With an eclectic list of interests united only by a belief in investing for the long term, the emirate’s sovereign wealth fund is being taken seriously at last
Balblair 1990 Islay Cask 1466 Balbair Whisky Distillery in the Highland region of Scotland, known for a lauded range of vintage whiskies, has produced a limited-edition bottling of a peated whisky. Atypical of the regional style, this Highland whisky provides a soft sweetness balanced with a smooth and subtle smokiness. This Single Cask Scotch Whisky has acquired … Read more