Vanessa Bruno + Biotherm debut fragrance

With Christmas on the mind: First Vanessa Bruno fragrance Vanessa Bruno and Biotherm make a good team for elaborating a perfume that will give off a feeling of a fairy tale and Christmas atmoshere. French fashion designer came with the ideea of a scent that will remind us about Christmas spirit, Christian Andersen and The … Read more

Hermessence Santal Massoïa – a special unisex fragrance from the exclusive Hermes collection

Tenth opus in the Hermessence boutique compilation Have you heard of Massoïa wood of New Guinea? This rare and protected resin has a sweet scent reminiscent of refined coconut smell, fresh peaches and sweet butter sauce.  Hermes uses Massoïa wood and take its inspiration from lush forests to create a unique fragrance that combines flavors … Read more

The Internet’s Favourite Daddy Is Now a Chanel Man. Yes, Really.

Let’s be honest — this was the soft launch we all saw coming. Pedro Pascal, the Chilean-American actor who has spent the better part of two years being chronically, helplessly beloved by the internet, has officially joined Chanel as a House Ambassador. The announcement, made on April 14, 2026, confirmed what the front rows and … Read more

Duran Lantink Crashes Gaultier’s Archives — and Makes Them His Own

Dutch provocateur Duran Lantink has made his debut as creative director of Jean Paul Gaultier with a Spring/Summer 2026 collection titled “JUNIOR” — and fashion just exhaled, slowly, through a structured bustier. Staged in the basement of the Musée du Quai Branly in Paris, the show channelled the late 1980s Amsterdam club scene, linebacker shoulders, … Read more

How Zegna turned its founder’s intimate world into bottles of liquid memory

Zegna, the Italian luxury menswear house known for its exceptional fabrics and understated tailoring, has just launched its first major fragrance collection in years — and it is not what you might expect from a high-end menswear house. Memorie is a set of six eaux de parfum, each one built around a specific moment, place, … Read more

The Scent of the Rare: Ultra-Niche Perfumery’s New Direction in 2026

The Market They Can’t Ignore. An edited intelligence report for the discerning collector What was once the quiet domain of obsessives and connoisseurs has become one of the most commercially dynamic corners of the luxury world. The niche perfume segment is expected to reach $4.85 billion in 2026, growing at a 9.1% compound annual rate … Read more