Burberry moving to online and TV advertising – 60% of marketing spend to digital

Burberry has switched the focus of its marketing away from glossy print advertising in favour of digital investment. The luxury fashion brand is promoting the launch of its fragrance Burberry Body through Facebook, instead of glossy fashion magazines for the first time, according to the Financial Times. The brand now spends 60% of its marketing … Read more

Monte Carlo Travel Market 6th edition – review

Between 15-17 January 2010 , in Monte Carlo was happened one of the most important event in luxury travel industry : Monte Carlo Travel Market 6 th edition. deLUXE-lifestyle/2luxury2 was the only media partner from Romania at this great event and in the following interview we tried to found out how it was and what are the tendencies … Read more

Speaking about art with Caterina Annovazzi

French artist Caterina Annovazzi has impresed the public all over the Europe and U.S. with unique paintings. In October 2009,  the artist had an exhibition in Bucharest at Elite Art Club Unesco Gallery. With this ocassion we had an oportunty to interview Caterina Annovazzi about various aspects of her artworks. 1: The artworks of Caterina Annovazzi are … Read more

The Week in Luxury: Sculpture, Scarcity, and the Slow Reset of an Industry

August is supposed to be luxury’s quiet month — the pause between resort season and the September show circuit. This week said otherwise. Auction houses posted their best first half in years, private jet operators are consolidating and rationing access in the same breath, a hypercar shed a meter of height for the sake of … Read more

How the World’s Wealthiest Are Rewriting the Meaning of Luxury in 2026

From dinosaur bones to private jets, vintage couture to curated high streets — Knight Frank’s landmark 20th Wealth Report takes a long, unflinching look at what truly wealthy people want right now. Spoiler: it’s not what you think. There’s a question that luxury brands, property developers, auction houses, and yacht builders have all been quietly … Read more

AI in the Luxury Industry of 2025 Is Set To Elevate Exclusivity

Artificial Intelligence (AI) is not just enhancing the luxury industry—it’s transforming it. From hyper-personalized shopping experiences to sustainable practices, AI is carving out a more intuitive, efficient, and exclusive world for luxury consumers. Here’s a look at the most innovative uses of AI in the luxury industry for 2025, infused with creative flair and a … Read more