The next-generation powder to infuse complexion with light

A luminous makeup lesson by Lisa Eldridge – CHANEL.

The next-generation loose powder may just replace your liquid foundation. Chanel launched a new loose powder enriched with canola oil, a high tech improved version of the popular Vitalumière foundation. The emollient ingredients like canola oil preserve the skin’s hydration for immediate and all-day comfort.

The new powder with polymer and cellulose beads will fill in the skin’s pores&irregularities and ensure a flawless complexion. The mica powder and Chanel’s illuminating pigment technology will optimize the light reflection and will infuse your complexion with light. It feels light as a loose powder, but has a coverage of a fluid foundation.

The new Chanel Vitalumière Loose Powder Foundation SPF15 is best applied in small circular motions with the mini kabuki brush adapted to the new texture.

Explore also the new fall makeup collection with Lisa Eldridge.