Author: Editorial Team
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NBA and luxury lifestyle brand team up for the All-Star Game and unisex outerwear capsule
Lifestyle brand Canada Goose announced a multiyear partnership with the National Basketball Association (NBA) that makes Canada Goose a Proud Outerwear Partner of NBA All-Star. In support of the partnership and timed to the NBA’s annual All-Star celebration, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. This…
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Brough Superior Lawrence is the most high end motorcycle of the world
Lawrence of Arabia: Eternal Brough Superior icon. Brough Superior is the first brand to have produced motorcycles that could go above 100 mph. It was recently bought (2014) by French motorcycle expert Thierry Henriette. After relaunching Lawrence of Arabia’s legendary S.S.100 and collaborating with Aston Martin to create the only existing bike of…
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Ralph Lauren – the first luxury brand to introduce subscription apparel rental
The Lauren Look: Ralph Lauren’s first subscription apparel rental. The idea is to offer consumers an innovative new channel to experience, engage and ultimately shop the luxury fashion brand. Ralph Lauren announced the introduction of ‘The Lauren Look,’ the Company’s first subscription clothing rental initiative, with the Lauren Ralph Lauren brand. Ralph Lauren is…
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Latest Casio Luxury Models Pay Homage to the Spirit of Victory Japanese Samurai Warriors
Kachi-iro is a dark navy-blue color that was preferred by the native samurai warriors and was often used for armor and helmets. Casio announced the latest additions to its luxury G-SHOCK MR-G Series, with the introduction of the Kachi-Iro Collection. The brand-new MRGB2000B-1A and MRGB2000R-1A take inspiration from kachi-iro, the color of winning…
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Ferrari signs partnership with Haute Horlogerie brand
Ferrari and Richard Mille have signed a multi-year partnership agreement, which will see the Haute Horlogerie brand become sponsor and licensee for the Prancing Horse. As Scuderia Ferrari Mission Winnow’s Team Partner and Official Watch, starting from the next F1 Season the Swiss watchmaking brand will be displayed, for example, on the team’s single-seaters…
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Walpole welcomes a new cohort of luxury creative entrepreneurs to the 2021 Brands of Tomorrow
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Brands of Tomorrow Class of 2021: Walpole unveiled the next generation of luxury businesses. Walpole, the industry body for the British luxury sector, has unveiled the 2021 participants for its annual Brands of Tomorrow programme, supported by partners Mishcon de Reya and moneycorp. The initiative will nurture and guide 12 of Britain’s most innovative…