Burberry moving to online and TV advertising – 60% of marketing spend to digital

Burberry has switched the focus of its marketing away from glossy print advertising in favour of digital investment. The luxury fashion brand is promoting the launch of its fragrance Burberry Body through Facebook, instead of glossy fashion magazines for the first time, according to the Financial Times. The brand now spends 60% of its marketing … Read more

The square wheel – a unique Maurice Lacroix timepiece for the Only Watch 2011 charity auction

Maurice Lacroix Masterpiece Roue Carrée Seconde – Technology and innovation in the fight against muscular dystrophy For the fourth time in Monaco, unique watches were sold at a charity auction for the benefit of the Monaco Association against Muscular Dystrophy – an institution for the treatment of children with muscular dystrophy. Maurice Lacroix presented the … Read more

Spyker survives. Saab parent company to sell Spyker to U.S. firm

  Saab parent company Swedish Automobile plans to sell its Spyker luxury-sports-car brand to U.S. private-equity firm North Street Capital for about $44 million. Spyker has been careful to point out to European news sources that the agreement has not been made final. Swedish Automobile had originally signed a deal with British company CPP Global … Read more

Festival de la Plaisance de Cannes 2011 – A Mirror of the Sector and a Barometer of the Trends

The richness of the offer of the 34th Festival de la Plaisance de Cannes, presented at the Vieux Port and Port Pierre Canto, attracted a new profile of showgoers, even more international and of an extremely high quality, not only through the magic and elegance that make this show a unique and major event in … Read more

Dog Bowls And Luxury Kennels: ideal for His or Her Majesty’s travels

If you love your dog offer him Puppy de Paris Puppy de Paris – The canine comfort to new levels If you want to pamper your dogs by extending refinement and comfort as far as their accessories or their bedrooms. Paris, the capital of beauty and luxury, has always been exceedingly fond of dogs and … Read more

1921 Bentley Chassis 3, The Oldest Surviving Production Bentley

One of the most important Bentleys in existence, 1921 Bentley 3 Litre was the first customer car to leave the Bentley factory. Bentley Chassis 3 is an extraordinary, matching-numbers car with brass brightwork and an original aluminum body with fully disappearing top as specified by the first owner. It’s participation in Vintage Bentley rallies, and … Read more