Tag: millennial
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Watches & Jewelry brands have been hesitant to invest in digital initiatives. Digital IQ Index Report
Digital benchmarking firm L2 released its 9th annual Digital IQ Index: Watches & Jewelry 2018. The L2 report benchmarks the digital performance of 70 Watches & Jewelry brands. The report provides insight into the digital strategies of gray market and reseller sites as well as best practices for brands to enhance their digital investments in…
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Gigi Hadid and Tommy Hilfiger joined forces again on a see-now, buy-now fashion show
Gigi X Tommy: Tommy Hilfiger and Gigi Hadid took on London Fashion Week with a “Rock Circus”. Hailed as the ultimate ‘Tommy Girl’ by Tommy Hilfiger himself, it was only a matter of time until millennial model Gigi Hadid turned her hand to designing and collaborating with the preppy American label. And after two see-now, buy-now…
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Millennial ‘influencers’ who are the new stars of web advertising
Beauty vloggers and cult celebrities are being courted by luxury brands
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What millennial millionaires are getting wrong about personal finance
Young, rich people are reportedly keeping a third of their wealth in cash – but it’s not a strategy peers with decades of potential compound interest should mimic