Tag: beauty industry
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The future of beauty is as exciting for customers as it is for inventors
The beauty brands are not only offering innovative, effective and aesthetic products. They are using new digital experiences to provide a better beauty experience. The future of beauty will be defined by limitless creativity, limitless tech, limitless agility, and limitless personalization. Powered by AI, the 360° immersion wall will allow viewers to surround…
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Estée Laundry: the Instagram collective holding the beauty industry to account
From copycat behaviour and cultural appropriation to a lack of diversity and unsubstantiated product claims, the beauty industry has its critics. And Estée Laundry is leading this ‘call-out’ culture
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Pot of gold: how the beauty industry fell for cannabis
CBD oil is cropping up in an increasing number of high-end creams, oils and even mascaras – but not all derivatives of the plant are created equally
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From waiting lists to unboxing: the bizarre world of beauty Advent calendars
Forget chocolate – this year brands including Nars, Glossybox and Mac are counting down to Christmas with cosmetics. But are they really worth the (often hefty) pricetag?
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Regime change: 10 steps to perfect skin … but you might need a chemistry degree
The pursuit of a flawless complexion has gone far beyond cleanse, tone and moisturise. We venture into the baffling but fast-growing world of high-end skincare
