Tag: Apple
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Tech enabled non-tech luxury brands to achieve significant growth in most valuable brands rankings
This year’s most valuable global brands list shows that brand building remains critical to securing growth. The world’s most valuable brands have experienced record growth according to the Kantar BrandZ Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany. The…
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Apple brings new mindfulness features to Apple Watch
Apple’s new watchOS 8 previewed this month offers impactful new features that make the world’s most advanced wearable operating system even more essential for users to stay healthy, active, and connected. Updates to the Wallet and Home apps extend Apple Watch as an increasingly useful tool for convenient access across the car and places…
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iPhone 12 Pro Max review: Apple’s longer lasting superphone
Giant iPhone has two-day battery, better camera, massive screen and much-improved ergonomics
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Best tech of 2020: an eco vacuum, electric car and a £12 kettle
The consumer group Which? chooses its top 50 gadets of the year, from cheap and cheerful to high end
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Part human, part machine: is Apple turning us all into cyborgs?
With its iPhones, watches and forthcoming smart glasses, Apple’s gadgets are increasingly becoming extensions of our minds and bodies. It’s the big tech dream – but could it turn into a nightmare? By Alex Hern Illustration by Steven Gregor
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Apple’s iPhone 12 Mini could mark end of giant smartphone era
Analysts expect rivals to follow as Apple addresses gender-bias cricitisms with smaller handset