Starwood’s first W alpine and ski retreat unveiled

W Verbier, the W Brand’s First Alpine and Ski Retreat.

Starwood Hotels & Resorts luxury hospitality worldwide chain, brought its W brand to Verbier (Switzerland), one of the world’s hottest ski resorts. Owned by Swiss-based Les Trois Rocs, W Verbier and The Residences at W Verbier are part of a multi-component luxury development project situated next to the main Médran gondola at the foot of the Verbier ski slopes, offering immediate ski-in, ski-out access to all of the exciting alpine action.

Designed by world-renowned Concrete Architectural Associates, W Verbier offers stylish, energetic spaces inspired by the dynamic carve of the ski through the snow. Set in four wooden chalet-style buildings, each connected by a stylish glass atrium, W Verbier’s cutting-edge interiors juxtapose New York’s urban style with Swiss design and the stunning mountainscape.




W Verbier offers 123 stylish guest rooms, including one Extreme WOW Suite (the W brand’s take on the traditional Presidential Suite), as well as 15 stunning W-branded Residences, for jet setters seeking unforgettable travel experiences. All guest rooms and suites feature a cosy fireplace and a balcony with spectacular panoramic alpine views, while the rustic wooden, chalet-style interiors provide a warm contrast to the sleek furnishings.

W Verbier welcomes two Michelin-starred Spanish Chef Sergi Arola, who brings his innovative cuisine to Verbier with Restaurant Arola, his first restaurant in Switzerland. Together with Executive Head Chef Torsten Sallstrom, Arola has created menus inspired by the abundance of quality, artisanal Swiss produce and his Catalan roots. Restaurant Arola features two stylish venues: Arola, which introduces the “pica pica” concept with creative interpretations of Swiss classics, served on a platter for all to share and boasts a spacious outdoor terrace with spectacular views; and Eat-Hola, which offers a daily-changing tapas menu and cocktails along a 25-metre bar that faces the open, marble-clad kitchen.

Carve, W Verbier’s pulsating destination bar, is set to become the hottest place to see and be seen in the retreat, with one of the hotel’s resident DJs spinning the latest sounds long into the night. Located directly in front of the Médran gondola, W Café overlooks the buzzing action of the resort.

W Verbier’s 800 square metre signature AWAY Spa sets the stage for complete post-slope relaxation and pre-night out pampering. Featuring nine treatment rooms, including two couples’ rooms, AWAY Spa offers signature massages and facials using products based on the seasons and elements, tailored for different skin types. These include Swiss brand Phyto 5 whose range of natural skincare products is centred on the elements of wood, fire, earth, metal and water, as well as Gemology, a French brand focused on gemstone therapy that will make its debut in Switzerland at W Verbier. AWAY Spa also features a sauna, a hammam, a Jacuzzi, and an indoor-outdoor WET pool deck with impressive views and its own buzzing bar area.