Lexus’ “genius bars” to help avoid confusion and frustration from drivers

When you have questions or need hands-on technical support for your Apple device, you can get friendly, expert advice at the Genius Bar in any Apple Retail Store. The same principle will guide Lexus. As in-car computers become more sophisticated, the customers became more and more confused. The Toyota-owned Lexus will help avoid confusion and … Read more

Design a Harrods window for Queen’s Diamond Jubilee

Harrods Street Party Window Inspiration. Have you ever fancied designing your own window at Harrods?   In celebration of the Queen’s Diamond Jubilee, Harrods is inviting its fans to design a Harrods window. Till Thursday 19th April 2012, Harrods’ customers can create a mood board on the Queen’s Diamond Jubilee Street Party theme, using online … Read more

Christian Louboutin’s online platoform to fight counterfeiting

Christian Louboutin is engaged in a long legal battle. The luxury shoes designer has decided to offer customers a way to hunt down counterfeit: an online platform called Stop Fake – Christian Louboutin.  The new online platform will deal not only with the sites offering fake Christian Louboutin products, but the sources thereof, the distribution … Read more

World’s largest mall remains 99% vacant

Ranking as one of the world’s largest malls, it has all of the space in the world but no customers to fill it. With an area of over 650,320 square meters and a potential for 2,350 shops, the New South China Mall in Dongguan China is the largest mall in the world. Dubbed “The Temple … Read more

BMW Group sold more cars in March than in any other month in history. Record Rolls-Royce sales in first quarter

BMW sold more cars in March than in any other month in history. Record Rolls-Royce sales in first quarter. The BMW Group sold more vehicles in March than in any other month in its history. The company sold a total of 185.728 BMW, MINI and Rolls-Royce vehicles in the past month, not only significantly exceeding … Read more

American Royalty: The digital behaviors and lifestyle changes of the top 1%

While new technologies may come and go, the one thing that doesn’t change in the world of marketing is that the customer is always in central position. Experian’s 2012 Digital Marketer: Benchmark and Trend report offers a perspective on the digital landscape and how brands can influence more meaningful connections with customers. The report contains trend … Read more