LVMH, Prada and Cartier develop the world’s first global luxury blockchain

  Aura is open to all luxury brands, not just the founders, and offers flexibility to support companies of varying sizes and adapt to individual needs. The objective of a global luxury blockchain is to provide high-end consumers with a high level of transparency and traceability throughout the lifecycle of a luxury product. LVMH partners … Read more

Detroit Automaker on Track to Bring First Luxury Eco-Utility Electric Pickup to Market

      Hercules Electric Vehicles is opening a $20 million Series A investment round managed by CMD Global Partners, a boutique investment bank. Detroit, Mich.-based electric vehicle manufacturer Hercules is developing an all-electric sport pickup truck, the Hercules Alpha, which will be available in late 2022. Hercules expects to demonstrate its first drivable architectural … Read more

#30wears: This pre-loved baby & kids luxury platform is extending the lifespan of pre-owned children’s clothing

  Kidswear Collective pop-up at Selfridges. The pre-loved baby & kids luxury website opens a 3-month pop-up in Selfridges, Oxford Street. Kidswear Collective encourages us to wear our garments at least 30 times. A popular hashtag (coined by Eco Age) currently trending called #30wears, encourages us to wear our garments at least 30 times. With … Read more

Livestream Luxury Shopping introduced by Nordstrom

  Since 2020, Nordstrom luxury department store has hosted over 50 virtual events, translating the high-end store experience into the digital world. The launch of Livestream Shopping marks the next evolution of virtual experiences and digital shopping capabilities. During each Livestream Shopping event, customers can shop products available at Nordstrom.com and participate in a live … Read more

This new luxury watch subscription program offers up to three Breitling watches in one year

    It is the very first time such a subscription service is being offered by an independent luxury watch brand. It allows watch enthusiasts to enjoy first and decide later which Breitling timepiece they truly desire. Breitling Introduces #BreitlingSelect, an Innovative Watch Subscription Program. #BreitlingSelect offers subscribers the opportunity to try up to three … Read more

Elie Saab’s vision of luxury living translated into fine furniture

    Elie Saab Maison is a collection touching every corner of your home: from the living to the dining room, from the bedroom to the lighting of the spaces and the accessories. Elie Saab Maison opens in Dubai, UAE: Delicate creams,pastel shades of grey and velvet. The Lebanese luxury brand Elie Saab and Corporate … Read more