Search results for: “fragrance”
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Eau d’Hadrien – Annick Goutal’s 30th anniversary
For the 30th anniversary of the Annick Goutal Perfume House, Camille Goutal creates for Eau d’Hadrien, its mythical fragrance, a luxury collector bottle, in limited edition. Adorned with precious pendants, symbolic for Annick Goutal and beautifully engraved medallions designed by renowned jeweler Arthus Bertrand, the ribbed bottle becomes jewel. Eau d’Hadrien as an eau de…
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Dior’s Hypnotic Poison ad starring Mélanie Laurent
Mélanie Laurent for Dior’s Hypnotic Poison The French fashion house Dior, which is still without a head designer, has released a new commercial (directed by John Cameron Mitchell) for its iconic Hypnotic Poison fragrance, starring the French actress Mélanie Laurent. Set against the musical background of Nina Simone’s “I Put A Spell On You,” Melanie…
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Karleidoscope: Karl Lagerfeld’s self-referencing perfume
Karl Lagerfeld launches new fragrance – Karleidoscope Karleidoscope is the new Karl Lagerfeld‘s self-referencing perfume (launched in European stores on October 11) that comes in a kaleidoscope-shaped bottle. How is the new Karl’s perfume? It features notes of freesia, heliotrope, patchouli, violet, angelica, tonka bean, and …benzoin. The ad campaign is fronted by Lagerfeld favorite…
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Emily Blunt – Yves Saint Laurent Opium unconventional image
Hollywood actress Emily Blunt has bagged her first big beauty campaign, starring in Yves Saint Laurent’s fall/winter campaign for the fashion house’s iconic Opium fragrance. According to a press release, Blunt will “unveil a fiery, almost reckless woman with magnetic seduction, that nobody or nothing can resist.” The star, who follows in the footsteps of…
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Where is Valentina? Have you seen her?
Valentina, the new fragrance by Valentino The wave of new autumnal perfumes launched include Valentina, the new Valentino fragrance for young and restless women. Freja Beha Erichsen is the image of the this perfume inspired by Rome and Italian flavors. Valentina was launched in collaboration with Puig and perfumers Morillas & Olivier Cresp. In the…
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Burberry moving to online and TV advertising – 60% of marketing spend to digital
Burberry has switched the focus of its marketing away from glossy print advertising in favour of digital investment. The luxury fashion brand is promoting the launch of its fragrance Burberry Body through Facebook, instead of glossy fashion magazines for the first time, according to the Financial Times. The brand now spends 60% of its marketing…