Valentina, the new fragrance by Valentino The wave of new autumnal perfumes launched include Valentina, the new Valentino fragrance for young and restless women. Freja Beha Erichsen is the image of the this perfume inspired by Rome and Italian flavors. Valentina was launched in collaboration with Puig and perfumers Morillas & Olivier Cresp. In the … Read more
Burberry has switched the focus of its marketing away from glossy print advertising in favour of digital investment. The luxury fashion brand is promoting the launch of its fragrance Burberry Body through Facebook, instead of glossy fashion magazines for the first time, according to the Financial Times. The brand now spends 60% of its marketing … Read more
The gardens of the Villa Aurelia, built by Cardinal Farnese in the heart of Rome, were chosen by Cartier as the perfect place to unveil its new High Jewellery collection, Sortilège de Cartier. Rome, with its exuberance and sensuality, was chosen for the sumptuous launch of Sortilège de Cartier, a high jewellery collection including many … Read more
Best perfumes of the season 2011 – 18 new fragrances A tonique autumn scent is in the air. The smell of winter will be seductive, full of flowers and oriental spices. Here is a list of 18 new best fragrances of the season: 1. Belle D’Opium Yves Saint Laurent An updated version of YSL’s … Read more
Charlize Theron’s Dior promo unveiled Charlize Theron has unveiled her second advertising campaign for Christian Dior’s J’Adore Eau de Parfum.The South African actress is famed for her perfectly honed figure and beautiful model looks, and has been the face of Dior’s J’Adore since 2004. The video was directed by Jean-Jacques Annaud and shows Charlize sporting … Read more
Guerlain has the privilege, along with Chanel‘s house, to have some essences considered timeless classics in terms of perfumes. Shalimar perfume is instantly recognizable. The boundless love story between Shah Jahan and Mumtaz Mahal inspired Jacques Guerlain in 1925 to create the world’s first oriental fragrance. A subtle sensual mix of flowers and wood accents, Shalimar has become radiant … Read more