Motion Simulation TL1 replicates the full driving experience, down to every bump in the road. Race drivers, gaming enthusiasts and those seeking the ultimate and most realistic simulation experience have a new serious toy. Here is a simulator with an innovative approach to racing, flight and first-person-shooter Simulation. Housing the world’s first 180 degree, spherical … Read more
Automobili Pininfarina has created a spectacular new hyper GT limited to just five unique examples. The New Battista combines hypercar performance with the cruising range and luxurious cabin of a traditional GT, with all-wheel drive and a choice of five driving modes to tailor the driving dynamics: Calma, Pura, Energica, Furiosa and Carattere. Calling all … Read more
Pagani Automobili will market and sell Pagani-branded SimRacing products. Since 1998, Italian automaker Pagani has thrilled the automotive community with its exclusive hypercars, renowned for combining technology, material research and attention to detail to yield unprecedented design and performance. Pagani produces a very limited number of cars per year and, with its track … Read more
An immersive exploration of how technology, from AI to 5G, from display to haptics, from sensors to natural interfaces, can be leveraged to reenchant the driving experience. Pininfarina AutonoMIA is a responsive driving experience for the mobility of the future Pininfarina’s 90th anniversary celebrations focus on the value that have guided … Read more
Pushing Personal Driving Performance to the Limits Driving enthusiasts and AMG fans get a chance to enhance their driving abilities and push the most exclusive and highest performance Mercedes-Benz luxury cars to the limit at the AMG Driving Academy. Originally founded by the Mercedes-Benz high performance subsidiary AMG in Affalterbach, Germany in 2007, the 2012 … Read more
The latest Bain & Altagamma Luxury Goods Worldwide Market Study offers a narrative far more nuanced than simple resilience. It describes a luxury ecosystem undergoing a profound, almost “tectonic shift,” where the very definition of status is changing. After a post-pandemic shopping spree fuelled by saved capital, consumers are now pivoting from conspicuous consumption—the acquisition … Read more