Starco Brands and global artist Cardi B officially launch Whipshots, a vodka-infused whipped cream that adds a playful shot of sophistication to any drink, dessert, or party.
Leading the team in creative direction, cultural icon and established entrepreneur Cardi B is joining forces with the Starco Brands team as a partner of Whipshots. Together with Starco Brands CEO Ross Sklar and Chief Mixology Officer Rob Floyd, Cardi brings her unique sense of positioning, playfulness and entrepreneurial expertise to Whipshots to disrupt a spirits marketplace that is currently dominated by conventional ideas.
“Whipshots is over the top, sexy and unique – kind of like me. It’s going to be a party in every can,” explains Cardi B. “No matter where you are, you can party like Cardi, and I’m so excited to finally be able to share this one-of-a-kind product with all of you.”
Whipshots combines luxury and indulgence with unmatched flavor to create a boozy whipped cream that is unlike any other spirit on the market. A luscious addition to any cocktail or event, Whipshots has 10% Alc./Vol, does not require refrigeration, and is initially available in three delicious flavors: vanilla, caramel and mocha.
“At Starco Brands we pride ourselves on only commercializing products and technologies that are truly behavior changing,” says Ross Sklar, CEO of Starco Brands. “Whipshots is one of the most innovative products to ever hit the spirits vertical. This combines delectable flavors, cutting edge creative direction and a world class celebrity and influencer strategy. We are honored and thrilled to be shaking up the spirits world and cannot wait for everyone to experience this party in a can.”
Every day throughout December, Whipshots will be dropping 500 cans for purchase through the official Whip Drop. This release program will allow fans to snag their very own can of Cardi exclusively on Whipshots.com, powered by the Spirits Network.