The luxury market is tricky to crack but the rewards can be great

Businesses selling high-end products face low volume sales and fierce competition. But with the right branding, the sense of customer loyalty can’t be beaten

Where is the world’s most hi-tech city? (And it’s not San Francisco …)

Twitter and Uber may be based in San Francisco, but Santiago’s ‘Chilecon Valley’ and the South Korean capital Seoul could both make claims

MAPIC 2016 : Using Big Data in Retail & Pop Up Stores Means Better Business

Putting data at the center of sales and marketing decisions can improve marketing ROI by 15 to 20 percent, according to McKinsey & Company. Luxury and high-end companies can capitalize on the opportunity big data offers and gain an advantageous edge for their pop up stores or retail businesses. Identify consumer trends to tailor a … Read more