Behind the Velvet Rope of LVMH’s Latest Moves And No, This Isn’t The Plot Of A James Bond Film

LVMH’s latest ventures are more than just business moves; they’re orchestrations of luxury that blend heritage with innovation. By reviving iconic brands and infusing them with fresh energy, LVMH is not just selling products but curating experiences that resonate on a deeper level. In a market saturated with fleeting trends, LVMH’s strategy stands out for … Read more

Exploring the Convergence of Luxury and Tech at LVMH Dream Garden: VivaTech 2024

Europe’s Biggest Startup and Tech Event Is Exploring How Technological Advances in Data, Artificial Intelligence and Generative AI Help Luxury Industry. Europe’s biggest startup and tech event, VivaTech, is back with a bang, and leading the charge is none other than luxury giant LVMH. Set against the backdrop of innovation and creativity, LVMH’s Dream Garden … Read more

Heristoria Is Dedicating a Capsule Collection to a Single LVMH House, Maison Fred

For the first time, Heristoria honours the singular heritage of a Maison within the LVMH group. A selection of vintage pieces of Maison FRED: unique chance to treat themselves “A touch of Fred”. Heristoria and Fred present “A Touch of Fred”, the first single-house capsule. For the first time since its creation, Heristoria is dedicating … Read more

From Threads to Timepieces: Visionary Women Entrepreneurs in the Artisanal Realm

Crafting Excellence: LVMH and ELLE Spotlight Trailblazing Artisans in the Third Prix des Artisanes.   The third Prix des Artisanes, organised in partnership between LVMH and ELLE, ELLE Décoration and ELLE à Table magazines, was a great success, with over 700 applications. In a resplendent celebration of craftsmanship and innovation, LVMH and ELLE recently unveiled … Read more

Patou Pioneers Sustainable Luxury: A Groundbreaking Partnership with Fairly Made

Setting the Standard: Patou and Fairly Made Redefine Transparency in Luxury Fashion. In a groundbreaking move towards sustainability and transparency, luxury brand Patou has become the first in its category to collaborate with green tech startup Fairly Made®. This visionary partnership marks a significant stride in the fashion industry’s quest for ethical practices, showcasing Patou’s … Read more

Another Top Eyewear Brand Acquired by LVMH-Backed Thelios

Luxury eye-wear brand Barton Perreira acquired by LVMH-backed Thelios. Thélios strengthens its portfolio with the acquisition of luxury eyewear brand Barton Perreira. In the dazzling world of luxury eyewear, where style meets craftsmanship and innovation dances with tradition, an exciting union has been forged. Thélios, the powerhouse backed by the prestigious LVMH group, has added … Read more