Tag: forgotten plants
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The forgotten perfumery plants are an intriguing source of innovation
A unique R&D project seeks to rediscover and explore forgotten perfumery plants, and to evaluate the possibility of reintroducing them as present-day ingredients. The World Perfumery Congress (WPC)—the premier global event for fragrance artistry, ingredients, technology and brands—is returning in-person to Miami Beach, Florida June 29-July 1, 2022. L’OCCITANE presents ‘Forgotten Perfumery Plants: Fragrance Revelation…