Search results for: “luxury customer”
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Burberry’s new AR Bag experience is simulating the in-store experience in a digital realm
Burberry creates Augmented Reality Pocket Bag Experience. To mark the Spring/Summer 2021 launch of the Pocket bag, Burberry has created an augmented reality experience that allows users to design their own 3D Pocket bag sculptures, inspired by the maritime themes of its SS21 campaign. Named ‘In Bloom’, the collection takes inspiration from a modern…
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Louis Vuitton transformed Saint-Germain-des-Prés store into a bookstore with writing room
Louis Vuitton enlivens Paris cultural scene with new luxury bookstore in Saint-Germain-des-Prés. Louis Vuitton transformed its Saint-Germain-des-Prés store into a bookstore this month. In addition to the entire catalogue published by Editions Louis Vuitton – spanning lifestyle, fashion, photography, fine arts, architecture and design – the store features a selection of books curated with…
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Two global premieres for Mercedes-Benz in the world’s leading market for electric cars
As part of its Ambition 2039 initiative, Mercedes-Benz is working on offering a carbon-neutral new car fleet within 20 years from now. By as early as 2030, the company wants more than half the cars it sells to feature electric drive systems – this includes fully electric vehicles and plug-in hybrids. At Auto…
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This new flying SUV offers a new generation commuter vehicle
A new Flying SUV Wants to Be a Private Commuter for all of us. Enjoy the city and then quickly and safely travel to the countryside in your own private vehicle. Flying cars have the potential to create the same kind of niche in mass transportation as conventional cars did one century ago. Aska’s…
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The world’s best limousine was brabusized
The new Mercedes-Benz S Class is refined with performance upgrade, aerodynamics, and exclusive design. Brabus refines the new Mercedes-Benz S Class. For the 15th consecutive time, the readers of Germany’s leading motorsport magazine: Auto Motor und Sport voted BRABUS the best and most popular tuning brand. An impressive 49.3 percent of the participants who…
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A Second Life for Footwear: Nike Refurbished is Nike’s latest circular consumer offering.
After a shopper returns a pair of shoes to Nike, Nike Refurbished tidies them up and then makes them a great value forNike shoppers. Nike Refurbished extends the lifespan for three types of footwear: like new (maybe worn for a day or two before being returned), gently worn (a little longer) and cosmetically flawed…