Search results for: “fragrance”
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Coty Targets Fragrance Experts and AI Chatbots
Coty Wants a Seat Among the People Who Know Perfume, and a Place in the Chatbot’s Answer Coty has had a curious fortnight. The beauty group, founded in Paris in 1904 and now selling in more than 120 countries, makes fragrances under licence for houses such as Gucci and Hugo Boss, and it is currently…
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The Fragrance Foundation Awards 2026: What the Winners Are Really Telling Us About the Future of Perfume
The Fragrance Foundation gathered the American fragrance industry at Cipriani 42 in New York to announce its 2026 finalists and early winners — and if you know how to read a room, the results are a masterclass in where luxury perfumery is quietly, decisively heading. There is something almost ritualistic about the Fragrance Foundation Awards.…
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Maison Margiela Enters the High Luxury Fragrance Arena
The Maison Margiela’s Scentsorium Paradigm Shift in Haute ParfumerieMaison Margiela has always been the fashion world’s favorite enigma. From the white lab coats of the staff to the anonymous “four stitches,” the brand thrives on the tension between invisibility and radical presence. After the dust settled on their theatrical FW26 Shanghai show, the house didn’t…
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The Geopolitical Canvas: From Fragrance to Finance, Luxury’s New Map
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in Art, Automotive, Aviation, Beauty, Business, Cigars & Spirits, Design, DRIVE, Fashion, Gifts, Hi Tech, Holiday, LUST, Real Estate, SHELTER, Sport & Health, Watches|Jewelry, YachtsThe premium and luxury sector continues to demonstrate a fascinating blend of resilience, tectonic shifts in geographical focus, and a deep embrace of experiential technology. This past week’s headlines illustrate a market that is simultaneously grappling with a more frugal high-net-worth consumer and rapidly expanding its presence into new cultural and digital frontiers, from Mexico…
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The Winners for the 2025 Fragrance Foundation Awards: A Starry Night for Fragrance, with a Whiff of Familiarity
The American fragrance world gathered under the golden glow of the David H. Koch Theater at Lincoln Center for what has become its most anticipated ritual: the 2025 Fragrance Foundation Awards. The air shimmered with elegance, ambition, and a bespoke scent—”Lincoln in June”—designed exclusively for the evening by none other than Lifetime Achievement honoree Daniela…
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A Critical Look at This Season’s Most Luxurious Fragrances
Perfume is more than just an accessory—it’s an identity, an emotion, and, at its best, a form of wearable art. This season’s latest luxury releases from heritage houses and niche perfumers push the boundaries of olfactory craftsmanship, balancing tradition with modernity. But do they all succeed? Let’s dive into this curated selection, where innovation meets…