Pour Decisions: The Spirits World’s Most Interesting Moves of Q1 2026

The first quarter of 2026 has delivered enough to fill a very well-stocked cellar. Let us open it together. The industry that never sleeps is having a very loud, very interesting year. From a white spirit distilled from French grapes positioning itself as the voice of a generation, to the world’s most famous Scotch quietly … Read more

Why Chanel, Louis Vuitton, and Bentley are betting on Gakpo, Edebiri and A$AP Rocky

In the high-stakes theater of global luxury, the final months of 2025 have witnessed a masterclass in strategic casting. Major houses are moving beyond mere “celebrity” to find partners whose personal narratives—be it in sport, cinema, or music—perfectly mirror the brand’s own evolving heritage. Here is an analysis of the year’s most significant appointments and … Read more

Retail’s New Axis: Volatility and the Rise of the Second Tier

While London’s New Bond Street, Milan’s Via Montenapoleone, and New York’s Upper Fifth Avenue command the world’s highest rents, achieving the status of permanent trophy assets, their stability masks an intense dynamism in the next tier of global destinations. The real estate strategy of the world’s most powerful luxury houses is no longer just about … Read more

The Luxury Car Race: A Monthly Snapshot of Innovation

The luxury car industry in the past month has presented a dynamic and somewhat polarized landscape, characterized by a continued drive towards electrification and SUV dominance, alongside shifting consumer preferences and notable industry events. The global luxury car market, valued at USD 584.7 billion in 2025, is projected to see significant growth, reaching USD 1.30 … Read more

The Great American Wealth Paradox: Richer Than Ever, But Ready to Flee

It’s official: the United States is still the global Goliath of private wealth. The newly released USA Wealth Report 2025, produced by Henley & Partners — the international leader in residence and citizenship planning — in collaboration with New World Wealth, a respected global data intelligence firm, lays it bare: America is not just wealthy. … Read more

Jet-Setters and Jerseys: How Sports Fans Are Becoming the New Luxury Tourists

There was a time when premium travel meant sailing into St. Barts on a private yacht or checking into a marble-clad suite in the Amalfi Coast. But now? It might just mean touching down in Buenos Aires with a jersey in your suitcase and a match ticket in hand. According to Mastercard Economics Institute’s latest … Read more