Category: LUST
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This apparel brand was named world’s most valuable for 7th consecutive year, despite a 13% brand value drop
Total value of world’s top 50 most valuable apparel brands has declined by 8% as sector negotiates fallout from COVID-19 pandemic. Nike Does it Again Claiming Title of World’s Most Valuable Apparel Brand for 7th Consecutive Year. Nike named world’s most valuable apparel brand for 7th consecutive year, brand value down 13% to…
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With four new Nautilus models, Patek Philippe offers a new interpretation of casual elegance
At the Watches and Wonders Geneva 2021, Swiss luxury watchmaker Patek Philippe provided a place of honor for its legendary Nautilus collection. Following the announcement that 2021 will be the last production year of the stainless steel model Ref. 5711/1A, Patek Philippe unveiled a totally new olive green sunburst dial for this icon…
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To act sustainably, we must think sustainably: Sustainable Thinking according to Salvatore Ferragamo
Sustainable Thinking: Salvatore Ferragamo the brand’s responsible projects and activities together in one conceptual space. Italian luxury goods company Salvatore Ferragamo launched Sustainable Thinking, a new platform with thematic features that embrace 360° sustainable thinking. Sustainable Thinking was created to host, cultivate and amplify discussions about sustainability, inclusivity and community support. Sustainable Thinking…
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Burberry’s new AR Bag experience is simulating the in-store experience in a digital realm
Burberry creates Augmented Reality Pocket Bag Experience. To mark the Spring/Summer 2021 launch of the Pocket bag, Burberry has created an augmented reality experience that allows users to design their own 3D Pocket bag sculptures, inspired by the maritime themes of its SS21 campaign. Named ‘In Bloom’, the collection takes inspiration from a modern…
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LVMH, Prada and Cartier develop the world’s first global luxury blockchain
Aura is open to all luxury brands, not just the founders, and offers flexibility to support companies of varying sizes and adapt to individual needs. The objective of a global luxury blockchain is to provide high-end consumers with a high level of transparency and traceability throughout the lifecycle of a luxury product. LVMH partners…
