When did ‘aspiration’ become a dirty word? When they sprayed it gold…

Two encounters on the streets of London: the gold Ferrari said: ‘I have more money than you.’ The begging mother said: ‘I have none’

A Blue Tiger for the Blue Marine Foundation

Limited edition unisex tiger sweatshirt launched to support KENZO’s partnership with the Blue Marine Foundation. Blue Marine Foundation, a new UK charity founded in 2010 by the people behind the film The End of the Line, exists to fix the largest solvable problem on the planet – the crisis in the oceans. By raising a springboard … Read more

How can we stop the persecution of birds of prey?

It’s time for us to get tough on wildlife crime

If you have an ethical dilemma, email Lucy at lucy.siegle@observer.co.uk

Perfume remains a ‘secretive trade,’ but US cleaner giant moves to transparency

Clorox has made moves to disclose fragrance allergen ingredients in its products – does this mean others will begin to abolish their own ‘trade-secret status,’ or even remove the allergens altogether?

Consumers adopting some sustainable behaviors, but change not keeping pace with concern, 18-country survey reveals

Sustainable consumer behavior has only grown slowly: National Geographic’s Greendex. Increased Fears About Environment, but Little Change in Consumer Behavior. Everyone’s interested in being green. But do you really know how your personal choices are adding up? A new global analysis released by the National Geographic Society and GlobeScan finds that concern about environmental problems … Read more

The tandem electric bicycle. You can’t pack any more fun into an eco friendly cruising machine

Electric Bicycle Built For Two. What is the only thing better than riding an e-bike? Riding tandem with a friend! The black electric powered tandem by Pedego brings out the essence of the beach cruiser lifestyle. The company have revved up this double fun machine with its 48 volt propulsion system giving the riders that … Read more