Tag: luxury tends
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Coty Targets Fragrance Experts and AI Chatbots
Coty Wants a Seat Among the People Who Know Perfume, and a Place in the Chatbot’s Answer Coty has had a curious fortnight. The beauty group, founded in Paris in 1904 and now selling in more than 120 countries, makes fragrances under licence for houses such as Gucci and Hugo Boss, and it is currently…