Tag: Gucci holiday campaign 2026
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The Queen of Christmas Checks Into Gucci: Butterflies, Crystals and a Very Sparkly Bet
Gucci, the Florentine house now designed by Demna and owned by Kering, has handed its holiday season to the one person whose name has become shorthand for Christmas. Mariah Carey stars in the 2026 Gucci Gift campaign, a short film directed by Harmony Korine, the filmmaker behind Spring Breakers, and set to her own “All…