The Parisian Playbook: Why Kering is Doubling Down on Luxury Real Estate in Paris

When you think of Paris, certain images immediately come to mind: the Eiffel Tower, the Seine, haute couture, and, of course, those iconic streets lined with world-class luxury boutiques. It’s no wonder, then, that Kering, the powerhouse behind brands like Gucci, Saint Laurent, and Balenciaga, is staking an even bigger claim in the heart of … Read more

Luxury watchmaker is entering the high-end real estate market

When you think of Jacob & Co., visions of dazzling diamonds, intricate horological masterpieces, and the boldness of avant-garde design likely spring to mind. The luxury watchmaker and jeweler, synonymous with crafting objects of desire, has now set its sights on a new frontier: high-end real estate. Partnering with Ohana Development, the duo has unveiled … Read more

Tech Trends 2025: A Call to Action for the Luxury Industry

Deloitte’s 16th Annual Tech Trends report is a masterclass in technological foresight. Its key message is simple yet profound: artificial intelligence (AI) is no longer optional; it’s foundational. From shaping enterprise IT systems to redefining customer experiences, AI’s transformative power is clear. But for industries like luxury, known for their reliance on tradition, craftsmanship, and … Read more

Longevity: The New Luxury We Didn’t See Coming

  If diamonds were a girl’s best friend, longevity is now her life coach. According to Marriott International’s “The Future of Food 2025” report, the world is swapping fleeting pleasures for the ultimate indulgence: outliving your frenemies. Health is officially wealth, and longevity is the new black. Let’s unpack why living forever—or at least longer—has … Read more

Books, Beats, and Bites: Luxury Publisher’s Luxe Riyadh Debut

Cultural Chic: Maison Assouline Opens Doors in Saudi Arabia. In November 2024, Assouline, the esteemed French luxury publisher, unveiled its first Middle Eastern flagship store in Riyadh’s Bujairi Terrace. This two-story boutique is more than a bookstore; it’s a cultural haven featuring a restaurant, a piano bar, and a curated selection of Assouline’s renowned publications, … Read more

Wellness Gets a Makeover and Luxury Goes Holistic

From Ice Baths to AI Sleep Pods: The Future of Luxury Wellness. Over the past three months, the luxury wellness sector has seen an explosion of innovation, reflecting a rising demand for holistic, health-centric experiences. From Elle Macpherson’s new Super Elixir Greens to Six Senses’ transformation of a five-star ashram in India, brands are redefining … Read more