Luxury’s Tightened Purse: Deloitte Data Reveals a ‘Cautious Class’ Leading the 18% Decline in Holiday Travel Budgets

The Affluent Paradox: Luxury Travel‘s New Landscape of Frugality and Focus The latest Deloitte 2025 Holiday Travel Survey presents a fascinating, almost paradoxical, snapshot of the premium travel market: a consumer base that is more intent on traveling than in recent years, yet is simultaneously demonstrating acute financial caution, particularly among the highest-spending segment. For … Read more

The Summer’s Secret Whispers: An Analysis of France’s Luxury Renaissance

Paris in the heart of summer is a city of gilded whispers. The air, heavy with the scent of linden trees and the echo of couture shows, holds secrets of a new era. This past month, from the quiet corridors of the Hôtel particulier to the bustling ateliers, the narrative of French luxury has been … Read more

Luxury in Motion: Mapping the Summer 2025 Market Shifts

The Shifting Constellations: A Summer 2025 Overview of Global Luxury Markets The summer months of June, July, and early August 2025 saw the global luxury market navigate a nuanced landscape, moving away from the exuberant post-pandemic surge towards a more discerning, resilient, and ethically conscious era. While growth has moderated in some traditional strongholds, other … Read more

Pininfarina’s Final Love Letter on Four Wheels: The Battista Novantacinque

There are show cars, there are hypercars—and then there is the Battista Novantacinque, Automobili Pininfarina’s shimmering one-of-one electric love letter to itself. Revealed at MAUTO in Turin, the city of its birth and now the museum of its mythology, this final edition of the Battista is not just a vehicle. It is an ode, a … Read more

Not for Automotive Use? Mercedes-AMG and MSCHF Prove Luxury Design Can—and Should—Get Weird

There’s a new seat at the table—and it’s made out of actual seatbelts. Yes, Mercedes-AMG, the luxury performance arm of the German auto giant, has teamed up with notorious U.S. artist collective MSCHF to launch a jaw-droppingly unconventional collection of art-furniture hybrids and limited-edition merch. It’s a partnership so unexpected, so delightfully absurd, that it … Read more

From Page to Parfum: Assouline’s Library Gets Scented and Styled

Let’s be honest—Assouline has never been just about books. They’ve been about book moments. Those oversized tomes, immaculately printed and spine-tinglingly tactile, were always meant to do more than inform—they were meant to inhabit. Your coffee table. Your private jet. Your impossibly chic Parisian study. Now, Assouline is doubling down on that fantasy, launching The … Read more