Oscar de la Renta and Mattel’s Barbie are teaming up with the release of an Oscar de la Renta bridal Barbie doll. Barbie is the only girl who can have a closet full of wedding dresses without ever walking down the aisle. As a fashion icon, Barbie continues to be a muse to fashion’s top … Read more
80-year-old designer Oscar de la Renta launched new London flagship. De la Renta’s boutique was inaugurated on Mount Street and is the first space to have separate areas for bridal, home and children’s collections. Located near other luxury store Marc Jacobs, Christian Louboutin and Balenciaga, the shop is Oscar’s largest store to date and fourteenth … Read more
When it comes to social media innovation, Oscar de la Renta is one of the undisputed leaders. This April, the label presented another first in the digital: the Spring 2013 bridal show was live-pinned via Pinterest, a social platform that has has got a lot of momentum. The project available at http://pinterest.com/oscarprgirl/bridal was an insight into … Read more