Guerlain launches Olfaplay, a 100% audio fragrance community

  After introducing a fragrance finder voice assistant with Google, Guerlain continues to fuse luxury and cutting-edge technology with the launch of Olfaplay, a 100% audio fragrance community. With an app and website, web, Olfaplay lets perfume lovers listen to, share and record audio stories about memories of scents. “Perfume is the most intense form … Read more

Natural perfumers: Interview with Dr. Miroslav Sarac of Dr. Isidor Apothecary for International Perfume Foundation

What sort of world are we going to choose to leave our children? Will it be a world made of synthetic ingredients and artificial products without any natural ingredients? No original seeds? No flowers or plants or bees involved? Or will we choose instead to support alternatives to synthetics? It is time to make your … Read more