Gucci Diana: You have to reinvent to stay fresh, to stay in the game

Gucci is Reinterpreting the Gucci Bamboo 1947 and Gucci Diana Reflective of its era, a bamboo handle tote was first presented by Gucci luxury house in 1991. Speaking to the narrative of evolution and reinvention that runs through Gucci’s designs, the Gucci Diana bag is reimagined by Alessandro Michele in three different sizes with removable, … Read more

A behind-the-scenes look at James Franco in Gucci Bamboo Eyewear campaign

What happens when James Franco takes off in a red convertible wearing our new Bamboo aviators? Nothing short of summer magic. American actor and director James Franco is the star of the new Gucci Bamboo Eyewer Campaign, the creation of fashion photographers Mert Alas and Marcus Piggott. The Italian luxury house unveiled footage of the … Read more