fragrance finder

Feelings directly from the brain: Guerlain’s Mindscent – a fragrance finder powered by emotion sensors

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  When it comes to digital technologies in the fragrance domain, Guerlain is a pioneer. After inventing Olfaplay, a digital radio app and website for people who are passionate about perfume, Guerlain continues to tap into the latest digital technologies with Mindscent, a new perfume experience proposed at the Maison’s boutiques. The Mindscent app was … Read more

Guerlain launches Olfaplay, a 100% audio fragrance community

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  After introducing a fragrance finder voice assistant with Google, Guerlain continues to fuse luxury and cutting-edge technology with the launch of Olfaplay, a 100% audio fragrance community. With an app and website, web, Olfaplay lets perfume lovers listen to, share and record audio stories about memories of scents. “Perfume is the most intense form … Read more