The Great Recalibration: When Hospitality Trophy Assets Meet the Fog of Conflict
In mid-February 2026, the global hospitality industry felt invincible. JLL’s Global Hotel Investment Outlook had just landed on desks across the world, signaling a historic “inflection point” for the sector. After a 2025 rebound that saw global transactions surge by 22%, the report forecasted a 2026 defined by a rare alignment of favorable conditions: strengthening … Read more