In a bold and unexpected move, luxury fashion powerhouse HUGO BOSS has announced its entry into the world of equestrian apparel with the launch of BOSS Equestrian, a premium line that promises to redefine riding in style. As the Fall/Winter 2023 collection hits the shelves, fashionistas and equestrian enthusiasts alike are in for a treat. … Read more
HUGO BOSS takes its online fashion business to the next level. The ongoing expansion of its own online operations is of strategic importance for HUGO BOSS and one of the Group’s key growth drivers. Investments in this channel have been significantly stepped-up over recent years, thus successfully laying the foundation for fully exploiting its … Read more
German luxury fashion house Hugo Boss was named the official outfitter to the entire Porsche motorsports team worldwide. Hugo Boss and Porsche will be joining forces in the future. The automotive giant and the high-end fashion house are taking their cooperation to a new level. Beginning next year, Porsche x Hugo Boss cooperation will … Read more
Movado Group’s exhibition space at the Basel Exhibition Center in Basel, Switzerland. Movado Group presented the new collections of timepieces at Baselworld 2015 from some of the most recognized and respected names in time. The Group designs, manufacturers, and distributes Movado, EBEL, Concord, Coach, HUGO BOSS, Lacoste, Juicy Couture, Tommy Hilfiger, and Scuderia Ferrari brand … Read more
Jason Wu appointed artistic director for womenswear at Hugo Boss Taiwanese-Canadian designer Jason Wu will take over design duties at German luxury fashion and style house Hugo Boss. The artistic director for womenswear position was created specially for Jason Wu, who will take care of all the women’s ready-to-wear, shoes and accessories collections, demonstrating Wu’s … Read more
Hugo Boss goes high-tech for 3D “New Dimension Beijing” Fashion Show On May 18, Hugo Boss will unveil the 3D “New Dimension Beijing”, an event that tries to compete with 2011 Burberry’s fashion show in Beijing. Over a year ago, Burberry combined virtual image technology with holograms and live-streaming via Burberry.com The “BOSS Black Fashion Show” … Read more